[toughproblem] resource centre

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Ridgy Active Clothes - Case Study

Launching a new venture in a tough market   (www.ridgy.com.au)

Launching a new business venture will always be a difficult and risky proposition for an entrepreneur. But launching a clothing brand in the highly competitive sports-fashion industry is almost cut-throat. The margin for error is very small. Our client’s personal experience and know-how in that industry inspired them to exploit a gap in the market. 


They discovered that finding fashionable, functional and affordable ‘active wear’ is more difficult than you might expect – especially in the young adult market. They believed there were opportunity areas along the value chain that would allow them to build a unique value proposition and establish a reputable brand in a global market.   

RSLCare - Welcome to our Organisation - Case Study

The goal - Design a better experience for new employees using Human-Centred Design.

Our client is one of Australia's largest (not for profit) provider of Aged Care Services. In an competitive employment environment, attracting and retaining talented staff is a major focus for organisations. The problem is extremely acute in health and aged care, one of the fastest growing sectors in Australia. 

For an employer, developing a ‘differentiated’ employee value proposition has become a strategic priority. An area of concern for our client was the high churn rate of new employees compared to industry averages and extensive analysis revealed that this was having a significant business impact.

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Resources

Ridgy Active Clothes - Case Study
30/03/2011 1:23 PM | Tough Problem WebMaster
RSLCare - Welcome to our Organisation - Case Study
1/11/2010 12:02 PM | Tough Problem WebMaster
Community Angel - Case Study
30/10/2010 1:25 PM | Tough Problem WebMaster
Westpac - Case Study
30/07/2010 12:20 PM | Tough Problem WebMaster

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