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Term: Human-Centered Design
6 post(s) found

Insurance Human Centred Design – Case Study

Being an exclusive provider of insurance services did not prevent our client from looking for ways to enhance the customer experience.  Tough Problem assisted the niche government agency using Human-Centred Design techniques to help design and deliver a unique member experience. As the client stated  “We wanted to position the organisation to become a valuable partner for our customers, based on a strong mutually-beneficial relations”

RSL Care - New Employee Experience - Case Study

The Starting @ RSL Care project team formed in late 2009 to understand what was happening in the space of induction and orientation. The team began to learn and apply a new methodology – Human-Centred Design, to understand the problem.  At this point in time, the team has been through the first three phases of the Design process: Problem Definition, Discovery-Immersion and Creation. 

The current New Employee Pathway has been designed based on the findings from interviews conducted with new employees in July. This pathway outlines the current experience a new employee has when starting at RSL Care. This has led the team to a number of insights/principles that any solution must meet to improve induction/orientation at RSL Care. Ideas have been developed based on this pathway and the findings from the interview process.  

Ridgy Active Clothes - Case Study

Launching a new venture in a tough market   (www.ridgy.com.au)

Launching a new business venture will always be a difficult and risky proposition for an entrepreneur. But launching a clothing brand in the highly competitive sports-fashion industry is almost cut-throat. The margin for error is very small. Our client’s personal experience and know-how in that industry inspired them to exploit a gap in the market. 


They discovered that finding fashionable, functional and affordable ‘active wear’ is more difficult than you might expect – especially in the young adult market. They believed there were opportunity areas along the value chain that would allow them to build a unique value proposition and establish a reputable brand in a global market.   

RSLCare - Welcome to our Organisation - Case Study

The goal - Design a better experience for new employees using Human-Centred Design.

Our client is one of Australia's largest (not for profit) provider of Aged Care Services. In an competitive employment environment, attracting and retaining talented staff is a major focus for organisations. The problem is extremely acute in health and aged care, one of the fastest growing sectors in Australia. 

For an employer, developing a ‘differentiated’ employee value proposition has become a strategic priority. An area of concern for our client was the high churn rate of new employees compared to industry averages and extensive analysis revealed that this was having a significant business impact.

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Resources

Insurance Human Centred Design – Case Study
31/03/2015 2:56 PM | Tough Problem WebMaster
Dry Hire Online - Case Study
26/03/2013 11:44 AM | Tough Problem WebMaster
RSL Care - New Employee Experience - Case Study
30/10/2011 12:04 PM | Tough Problem WebMaster
Ridgy Active Clothes - Case Study
30/03/2011 1:23 PM | Tough Problem WebMaster
RSLCare - Welcome to our Organisation - Case Study
1/11/2010 12:02 PM | Tough Problem WebMaster
Westpac - Case Study
30/07/2010 12:20 PM | Tough Problem WebMaster

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