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TP6 - Dynamic Customer Immersion Research Techniques - Training Program

Oct 23 2014

TP6 - Dynamic Customer Immersion Research Techniques - Training Program
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by Tough Problem - Training Programs TP6-Dynamic-Customer-Immersion.pdf

See the world through the customers eyes  -  ONE DAY WORKSHOP

Use active customer engagement techniques to build empathy for your customers and stay one step ahead of your competitors

Designing products, services and experiences that are meaningful and innovative to your customer starts with gaining a genuine empathy for their needs, desires and motivations. To do this we move beyond market surveys and focus groups to research methods such as in-depth interviews, observation and in-context enquiry to lay the foundation for high quality, actionable insights.

In this workshop, you will learn how to plan, do and synthesise high quality customer research and how this approach will generate deep empathy and insights for your customers.

Call us to start a conversation and ask how we can customise a program for you.

This PDF contains the details of our current training program.

Original source: Tough Problem Training Programs

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